9 Makeup Essentials for Beginners – Kaja Beauty

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9 Makeup Essentials for Beginners

9 Makeup Essentials for Beginners

If you’re just getting into makeup, it can be overwhelming to know which products you should buy. Do you really need 17 shades of eyeshadow, three kinds of eyeliner, and six mascaras? 

Luckily for you and your wallet, the answer is no. Even luckier for you, today we’re breaking down the makeup products you actually need to start building your collection. 

We’ll discuss the most important products to have for your eyes, skin, and lips. Plus, we’ll discuss how and when to use those products to get the most out of your collection. Let’s start building that makeup collection, Kutie!

What’s the Best Eye Makeup for Beginners?

If you want to draw attention to your eyes, you’ll need a couple of tools and tricks to help you do it. When it comes to eye makeup, let’s talk about the two most important products to have in your collection. 


Eyeshadow can add depth to your eyes and help emphasize their color, so it’s important to have a couple of shades in your collection. If you’re just starting to build a makeup collection and don’t know how to pick colors that go well together, we recommend picking a set of eyeshadows like Kaja’s Beauty Bento.

This package includes three eyeshadow shades designed to work together to add color and shimmer to your eyes. Try picking a trio of neutral colors such as Neutral Moment or Velvet Dream. 

When it’s time to apply this eyeshadow, start by picking your base shade. Your base is normally the lightest color in your palette. Apply this all over your eyelid, and extend it up to your brow bone if you want a slightly more dramatic look. 

Take one of the darker colors in the collection and add it to the crease of your eye. This will help add depth and dimension. 


Once your eyeshadow is complete, it’s time for a coat of mascara to make your eyes pop!

Mascara is a product designed to darken, lengthen, and thicken your eyelashes. Sometimes, we need different products to meet each of those goals. 

Thankfully, there is one product that can be used to exceed all of your eyelash needs. Kaja Beauty’s Wink Lash Trio is the ultimate mascara for beginners and experts because it includes a primer alongside volumizing and lengthening mascaras. 

To use this product, start with the primer. This will coat your lashes and help your mascara stay on longer. Next, add the volumizing mascara starting at the base of your lashes and gently wiggling the brush to the tip. 

The final step is the lengthening mascara, which can be applied in an upwards motion to help extend the length of your lashes. 

With these two simple products, you’ve created an amazing look to draw attention to your eyes. 

What Products Do I Need for My Skin?

Most makeup looks aren’t designed to draw attention to your skin, but well-applied makeup can mean the difference between a good look and an amazing one. To perfect your face makeup, you only need three simple products. 


Foundation is designed to even out the appearance of your skin tone, so it’s the first product you’ll put on your face. There are different foundation formulas designed for different skin tones, so make sure you know your undertones and skin type before purchasing. 

You can choose an oil-free foundation if you’re prone to breakouts or a moisturizing foundation if you have dry skin. Some foundations also come with SPF, which is a great way to add extra sun protection! 

When it comes to applying foundation, remember to go slowly. Less is more, and we want to prevent that caked-on makeup look. Place a few spots of foundation at the center of your face and work outwards. As you apply more foundation, you want to dab it to blend in without smearing the product. You can use your clean fingertips or a damp makeup sponge. 

Once your foundation is blended, your skin tone should look even, but you might have a few places that need a little TLC. Luckily, we have a product for that—concealer.


It would be wonderful to live in a world where blemishes and pimples didn’t occur. Since that’s not possible, we all need a concealer in our makeup bag. Concealer is designed to reduce the appearance of any imperfections on your face, such as dark circles, pimples, and sunspots. 

To apply concealer, make sure you pick a color that is slightly lighter than your skin tone. Gently dab the concealer over the blemish you hope to cover and dab it with your fingertip. It’s so simple to hide your blemishes!


Now that your skin is even and your blemishes are covered, let’s add a little color to those cheeks. Blush is a must-have in your makeup bag to brighten your skin, add a pop of color, and emphasize your cheekbones. It can also give you a nice rosy sun-kissed glow if you’re missing the summer!

When looking for a blush, choose a color close to your natural flush. This will help make your blush look more natural. 

Kaja Beauty’s Cheeky Stamp blush makes application a breeze, especially for makeup newbies! Simply press the cute heart-shaped sponge onto the apple of your cheek. You can also apply some upwards to help lengthen your face. 

Once the blush has been applied, gently rub the blush in with your fingertips. You want it to look smoothly blended to your skin and like you have a slight flush of color, but nothing too strong. 

The last makeup step left is to add some glam to your lips. 

What Should I Buy for My Lips?

Your lips are the last step in the makeup process. You don’t need many products to make your lips pop, so let’s jump right in!

Lip Balm

If you’re choosing only one lip product to add to your collection, try including a lip balm. Lip balm helps keep your lips moisturized, preventing dry skin and cracks. If your lips aren’t nourished and hydrated, it will be difficult to apply other makeup products. When your lips aren’t healthy, you run the risk of lipstick or lip mousse looking bumpy and uneven.

Applying lip balm couldn’t be easier. Use your fingers to apply this product liberally to your lips. You can use it as often as necessary to keep your lips hydrated. 

If healthy lips aren’t reason enough to add this to your makeup collection, lip balm has so many other uses! It can help your hands and fingertips stay moisturized, be used as a highlighter on your face, and even help add dimension to your favorite eyeshadow. This multi-use product is a must-have in a beginner’s makeup collection!

Lip Mousse

We love lip mousse to add color to your lips. The formula of this product is lighter than lipstick, and it’s a breeze to apply. 

Kaja Beauty’s Love Swipe lip mousse also contains vitamins and oils to help moisturize and nourish your skin. When you’re getting benefits like that along with a pop of color, you don’t need many more products!

To apply lip mousse, simply brush the application along your lips. You can use your finger to blend into corners and crevices to make sure your lips are covered. Blot, and that’s it! Your lip mousse look is finished.

Lip Gloss

The last lip product you need is a simple, clear lip gloss. Lip gloss will add shine to your lips, elevating any color you apply or making a bare lip look a little more put together! 
Applying lip gloss is easy enough to do without a mirror. Simply dab some gloss onto the middle of your bottom lip. Rub your lips together, and voila: you have shine! If you want extra shine, apply lip gloss to your entire bottom lip. It’s that easy, Kutie! 

Time for Glam!

Well, Kutie, together we’ve built a must-have collection for your beginner’s makeup kit. These items are all you need to create a ton of simple and glamorous makeup looks. Even better, they’re all so easy to use, so even beginners can master the product! 

Grab your favorite makeup bag and add some eyeshadow and mascara to make your eyes pop. Follow it up with foundation, concealer, and blush to create a flawless face to go along with any makeup look. For kissable lips, grab a lip balm for moisture, a lip mousse for color, and lip gloss for shine.

Now that you’ve got the basics down, it’s time to experiment with new looks. We can’t wait to see what you create!


8 Major Moments in Makeup History—From Lipstick to Lip Smackers | Byrdie 

Mascara | Encyclopedia.com 

10 Genius Uses For Lip Balm | Glamour

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