Kaja Beauty I K-Beauty For Everyone

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"The Kaja Beauty Bento Bouncy Eyeshadow Trio is a favorite of Allure staffers (it won a Best of Beauty Award) for its innovative packaging alone. We love the cute little stacks that open and close with a satisfying snap, but the shadows themselves are also really good. Whether you grab a fluffy brush to apply or just use your fingers, you get a lovely color payoff and, most importantly, a shadow look that lasts."
"This bouncy cream blush is honestly the most cute/fun/satisfying thing in my makeup bag. The squishy texture feels like mochi ice cream, and the rich, pink color gives skin the most perfect punch-y flush." (Mochi Pop Bouncy Blush)
"Now available at Sephora, this travel-friendly lash trio stars everything you need for full, healthy-looking brows and lashes. The first mascara is clear to keep unruly brows in check, and add a natural sheen to your lashes. The second one builds volume with its peanut-shaped wand, and the third catches even the tiniest lashes for serious length. Use them solo, or together for the most dramatic effect." (Wink Lash Trio)
"I can count on my hand the number of times I've done a "statement" eye look, and my typical M.O.—be it day or night—is something relatively simple (neutral hues are my jam) with just a hint of shimmer or sparkle to catch the light when I blink. I’m obsessed with Kaja’s adorable (and ingenious) 3-in-1 bentos, and the color combos are just too good. I have about five I use on the regular, and I would be lost without them." (Beauty Bento)
"E-girls rejoice, there's a blush for all your kawaii looks and it's already heart-shaped. Sure, the stamp blush from Kaja is meant to be blended in (and it's a staple on Dove Cameron's everyday makeup routine) but we must admit that it looks very cute as is, too." (Cheeky Stamp)
"Like the brand’s slogan suggests, Kaja beauty products are “as cute as they are good.” Known for its easy-to-apply stamp makeup options and natural finishes, Kaja is a good cosmetics brand to explore, especially if you are new to makeup. Almost every Kaja beauty product includes some beneficial skincare ingredient in its formulas, so you can feel good about wearing its products."

NEW ARRIVALS

Eyes

Face

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Whipped Dream

Multi-Eye & Cheek Color
  • coral-souffle Coral Souffle
  • meringue-pink Meringue Pink
  • rose-macaron Rose Macaron
  • mocha-tarte Mocha Tarte

$21.00

best-seller

Lips

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Love Swipe

Lightweight Cushiony Lip Mousse
  • call-me Call Me
  • sweet-softie Sweet Softie
  • everygirl Everygirl
  • swipe-right Swipe Right
  • im-melting I'm Melting

$21.00

best-seller

Eyes

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Wink Lash Trio

3-in-1 Mascara - Lash Primer + Brow Serum Gel (Clear), Volumizing & Lengthening

$30.00

best-seller

Face

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Play Bento

Cream Bronzer, Powder Blush and Highlighter Sculpting Trio
  • butter-up Butter Up
  • cloud-latte Cloud Latte
  • mochamallow Mochamallow

$28.00

Lips

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Gloss Shot

Hydrating, Non-sticky Lip Gloss
  • crystal-clear Crystal Clear
  • milk-tea Milk Tea
  • honey-drizzle Honey Drizzle
  • pink-drink Pink Drink

$19.00

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Tools & Accessories

Love Beat

Heart-shaped Makeup Blending Sponge

$14.00

Bundles & Sets

Eyes

limited-edition

new

Beauty Bento PR Box

Limited Edition Beauty Bento Set

$52.00

2019-allure

best-seller

Eyes

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Beauty Bento

Stacked Bouncy Eyeshadow Trios
  • peach-madeline Peach Madeline
  • mauve-bouquet Mauve Bouquet

$26.00

K-BEAUTY FOR EVERYONE, ALL SKIN TYPES & TONES.

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BEST SELLERS

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Eyes

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Wink Stamp

Double-ended Wing Stamp & Liquid Eyeliner Pen

$29.00

2019-allure

best-seller

Eyes

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Beauty Bento

Stacked Bouncy Eyeshadow Trios
  • rosewater Rosewater
  • orange-blossom Orange Blossom
  • toasted-caramel Toasted Caramel
  • sparkling-rose Sparkling Rosé
  • hella-azalea Hella Azalea
  • poppy-champagne Poppy Champagne
  • glowing-guava Glowing Guava
  • chocolate-dahlia Chocolate Dahlia
  • mocha-spritz Mocha Spritz
  • spiked-ginger Spiked Ginger
  • alotta-colada Alotta Colada
  • velvet-dream Velvet Dream
  • neutral-moment Neutral Moment

$13.00 - $26.00

best-seller

Lips

new

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Love Swipe

Lightweight Cushiony Lip Mousse
  • call-me Call Me
  • sweet-softie Sweet Softie
  • everygirl Everygirl
  • swipe-right Swipe Right
  • im-melting I'm Melting

$21.00

best-seller

Face

new

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Play Bento

Cream Bronzer, Powder Blush and Highlighter Sculpting Trio
  • butter-up Butter Up
  • cloud-latte Cloud Latte
  • mochamallow Mochamallow

$28.00

best-seller

Eyes

new

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Wink Lash Trio

3-in-1 Mascara - Lash Primer + Brow Serum Gel (Clear), Volumizing & Lengthening

$30.00

best-seller

Lips

shop-all

Heart Melter

High-shine, Conditioning Heart-Shaped Gloss Stick
  • too-hot Too Hot
  • sweet-talk Sweet Talk
  • crazy-4u Crazy 4U
  • be-mine Be Mine
  • hunny-bun Hunny Bun
  • wink-wink Wink Wink
  • lets-chill Let's Chill